Rhetorical Analysis

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We’ve talked through several examples of rhetorical analysis, and now is your chance to find a situation “out in the wild” and offer an analysis. You can choose a news piece, social media content, or anything else you consider an argument. Note the following:

  • Step 1: Prepare Your DocumentBefore you begin writing your analysis, make sure your document is formatted correctly in MLA (Modern Language Association) style. Follow these guidelines: Note: If you want to use APA, that is also okay
    • Use 1-inch margins on all sides.
    • Use a legible 12-point font (e.g., Times New Roman).
    • Double-space your text throughout.
    • Create a header in the top-left corner of your document with your name, instructor’s name, course title, and date (in that order).
    • Title your analysis (centered) and capitalize the first letter of each major word.
    • Include page numbers in the top-right corner of your pages.

    Step 2: Introduction (1 Paragraph) Begin your analysis with a brief introduction. In this introduction, provide the following:

    • The title of the text you are analyzing.
    • The author’s name (if available).
    • A concise overview of the text’s main argument or purpose.
    • A clear thesis statement that previews the key points you will discuss in your analysis.

    Step 3: Analyze. Begin by describing the background information presented in the text and explaining its relevance to the argument. Consider questions like:

    • What historical or contextual information does the author provide?
    • How does this background information set the stage for the argument?

    Identify and analyze the exhibits or evidence presented by the author. This could include data, statistics, quotes, anecdotes, or any supporting material. Explain how these exhibits contribute to the author’s argument. Summarize the main argument or thesis statement of the text. This is the central claim or stance the author takes on the issue. Analyze the rhetorical methods and strategies employed by the author to persuade the audience. Look for techniques such as ethos (credibility), pathos (emotion), logos (logic), tone, and style. Provide specific examples from the text to support your analysis. Remember to use clear, concise, and well-structured paragraphs for each element of the BEAM framework. Use evidence from the text to support your analysis. Step 4: Conclusion (1 Paragraph). In your conclusion, summarize your key findings from your analysis. Restate the main argument and the author’s methods briefly. Discuss the overall effectiveness of the author’s approach and its impact on the reader. Step 5: Works Cited Page If you have referenced any sources other than the analyzed text, create a “Works Cited” page at the end of your document following MLA citation guidelines. You can use citation generator software if you wish, but do check it for accuracy. Step 6: Proofread and Edit. Before submitting your analysis, carefully proofread and edit your work for grammar, spelling, punctuation, and clarity.

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