PERSONAL PORTFOLIO

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Personal Portfolio: Design Thinking

IDEO is a world-renowned design company. Its entire business model is based on its highly successful application of design thinking. The Design School at Stanford University is based on the company’s model. You heard from Tim Brown, IDEO’s CEO, in the resources provided for this activity.

By exploring these links, and doing additional exploring on your own, you’ll get a more complete understanding of IDEO’s design process. For this writing assignment, describe, analyze, and assess the IDEO process, and consider the possibilities it might have for your own organization.

For this activity, complete the following:

1. Explore the websites and videos, and feel free to explore more if you choose.

– View the information About IDEO.

https://www.ideo.com/about

– Review the website: IDEO Design Thinking.

https://designthinking.ideo.com/

– Watch IDEO U | What Is Design Thinking?.

– Watch What Is Human Centered Design?.

– Review the Design School at Stanford University website: Tools For Taking Action.

https://dschool.stanford.edu/resources

– Review the website from a global online design school: Instructional Design Foundation: About Us.

https://www.interaction-design.org/about

– Watch Shortened IDEO Shopping Cart Video.

2. Include the following in your paper:

– Describe IDEO and its mission/vision.

– Define the concepts of design thinking and human-centered design.

– Explain IDEO’s approach to using interdisciplinary teams to foster innovation.

– Analyze how design thinking can improve new product/process development.

– Apply design thinking to your own organization to improve a product development or organizational processes.

Below I have attached a Writing Rubric; in addition to, essays that speak on who I am and what type of organization I work for.

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