Strategic 401
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▪ Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in diversified organizations- CLO2
▪ Explain the contribution of functional, business, and corporate strategies in the competitive advantage of the organization-CLO3.
▪ Distinguish between different types and levels of strategy and strategy implementation-CLO4
▪ Communicate issues, results, and recommendations coherently, and effectively regarding appropriate strategies for different situations-CLO6
Read carefully case study No. 24 from your textbook (Best Buy Co. Inc: Sustainable Customer Centricity Model?) and answer the following questions:
1. Identify opportunities and threats as well as strengths and weaknesses of the company (draw a SWOT matrix). 2pts
2. What is the competitive strategy used by Best Buy? Justify your answer. 2pts
3. What are the main functional strategies used by this company? Are they successful? Justify 2pts
4. What are the different difficulties faced by the company to maintain and reinforce its competitive advantage? 2pts
5. Suggest some recommendations or solutions to Best Buy to improve its competitive advantage. 2pts
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